Category Archives: Uncategorized

Illinois Library Association Trustee Forum

The ILA Trustee Forum is made up of all the ILA member library trustees or ILA individual member trustees. In Illinois, some trustees are elected by the voting electorate and some are appointed by the current appointing official. It depends … Continue reading

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Making the Most of Your Legislative Meet-Up

First of all, thank you for going to an ILA Legislative Meet-up! I know from experience that it was an informative and rewarding use of your, your staff’s, and your trustees’ time. The Legislative Meet-ups are a coordinated effort between … Continue reading

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Taking Care of Business: Advocacy at the Local Level

By John Keister, Owner, John Keister & Associates Executive Search Many of us advocate for additional library funds, for or against a legislative bill, and for general support of our libraries. We hold a Legislative Breakfast and other events where … Continue reading

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Library Advocacy Lessons from National Legislative Day

Note:  We know the positive impact that Illinois libraries have in this state.  Please visit this blog regularly as we post more about sharing these positive impacts in a meaningful way.  Thank you to the Marketing Forum for enabling us … Continue reading

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Providing Services for Businesses

by Brock Peoples Who are our patrons, and what are they doing in our libraries? It’s a common question to ask when initiating an environment scan, SWOT (Strengths, Weaknesses, Opportunities, and Threats), or other analysis. Answering it fully can go … Continue reading

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Email Newsletters 101: Making the Most of Email

by Emily Glimco Email newsletters are a simple yet important marketing tool for any library. Whether your library has experience with email newsletter or you’re just getting started, here are some basic tips to help you make the most of … Continue reading

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You’ve Got Questions About Friends Groups and We’ve Got Answers

RAILS (Reaching Across Illinois Libraries) is the library system for northern Illinois.  It has a marketing networking group that meets every two months to discuss and share information about library marketing issues. At the May 29 meeting, the agenda included … Continue reading

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