by Deb Whisler
Arlington Heights Memorial Library recently experienced a “first” when a local bride and her groom requested wedding day photos in the library. She’s a librarian and her wedding photographer wrote about the “in the stacks” photo experience in her professional blog.
Because the library is currently undergoing a renovation, we alerted the bride of any possible disruption before we scheduled a walk-through for her wedding day photo shoot. She was gracious, and was happy we asked to post the occasion on our library’s Facebook page. Our staff and customers loved the experience to take customer service to a new level, and my co-worker in Communications, Susie Clark, set up a dessert table to welcome Bride, Groom & Photographer on a gorgeous September afternoon. (the blog read: Susie from the library had this adorable table with the yummiest cupcakes for them!) The bride and groom Facebook post was AHML’s most successful post to date with 84 likes, 11 shares and 912 views. Another interesting way to illustrate and market how the library is “adding value in your life” – which is the tagline of our current branding campaign
Deb Whisler, Director of Communications and Marketing, Arlington Heights Memorial