Inform, Engage, Listen, Respond

Reblogged from 658.8 - Practical Marketing for Public Libraries:

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At Lawrence Public Library, we have developed a social media presence that is engaging, responsive, locally-focused, and fun. While we post a lot of funny memes, share book-related photos (often cats are involved), and ask goofy questions, there is actually a well thought out strategy behind it.  A strategy that in the past two years has tripled our following on…

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One Response to Inform, Engage, Listen, Respond

  1. If you are wondering who the Lannisters are, I think they’re from Game of Thrones. Perhaps I’m the only person who didn’t know that!

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